Brand
Development
Branding encompasses the perception of your business by others, along with the promises, message and expectations you convey.
We can help you fulfill your customer promises by creating a brand identity that drives engagement, resonates with your target audience and most importantly, is memorable.
Brand Identity
Your brand identity is a reflection of your brand. Elements such as logo’s, business cards and letterheads all form part of your brand identity.
We can help you create a brand identity that accurately reflects your business visions, principles and personality. Whether its a refresh of your existing identity or a new identity altogether, we can provide you with impactful designs that are consistent across all your customer touchpoints.
Your business colours play a pivotal role in reinforcing your brand identity. The appropriate font and colour combinations are vital to ensuring your brand identity is uniquely you.
We can help by creating mood boards and brand guidelines to underpin your tone of voice and elevate your brand equity.
Well-designed business stationery is crucial to making a solid first impression. Your stationery evokes feelings of professionalism, credibility and fosters trust in your brand.
We design business stationery including letterheads, business cards, compliments slips, envelopes and promotional items.
Captivating presentations play an important role in ensuring your sales pitch or business idea has the best chance of delivering.
We can help you with well appointed, engaging, easy to use presentation media to keep your audience focussed.
A strong brand identity can make your customers perceive your products and services as higher quality.
Your brand identity has the potential to make you stand out from your competition in a positive way. It can change the perception of your products and services and elevate them to help build your brand equity.
A strong brand identity can make your customers perceive your products and services as higher quality.
Your brand identity has the potential to make you stand out from your competition in a positive way. It can change the perception of your products and services and elevate them to help build your brand equity.
Brand Strategy
A brand strategy is a long-term plan to achieve branding goals and comprises of intangible elements that over time, drive brand awareness and brand equity.
If you’re looking for brand direction or would like to create a brand strategy that will meet your business objectives and increase your brand sentiment, we can offer a solid foundation with which to grow your awareness and reach.
Brand objectives are the measurable goals you set for your brand. They are essentially actionable steps which form a plan to help improve your overall brand success.
Marketing personas are a comprehensive “map” of your audience’s minds and personalities, helping you see the world from their perspective. By compiling these traits and distilling them down into different personas, you create a solid representation of the actual humans you want to attract.
Brand communication is a combination of activities such as advertising, social media and reviews that are used to communicate with customers.
Brand communication takes place every time a potential customer or client interacts with a particular brand. It could mean seeing a logo online or signing up for a newsletter. Developing a consistent brand will make all methods of communication more effective.
Your content tells your brand story, whether or not you realise it. To make the most impact, you need to tell your story consistently across all touchpoints, in every piece of content.
Need a helping hand with your branding?
We can help you create compelling and impactful designs that resonate with your target audience.